Samsung’s magic OLED: Galaxy S26 Ultra screen brightness is higher and more power-efficient

The Samsung Galaxy S26 Ultra will reportedly use a new OLED screen that is brighter and more power-efficient.

The report pointed out that Samsung plans to apply COE technology on OLED. The full name of COE is “color filter on encapsulation”, which means color pixel layer encapsulation technology.

This is an important innovation in AMOLED display technology, which encapsulates the color pixel layer directly on top of the OLED light-emitting material, replacing the traditional polarizer and color filter.

By precisely controlling the color and brightness of each pixel, COE technology can achieve more realistic and natural color performance. At the same time, due to the removal of the polarizer, the light transmittance of the screen has been significantly improved, making the screen brighter and clearer.

It is reported that Samsung will supply COE OLED for the Galaxy S26 Ultra. It is not yet certain whether the Galaxy S26 and Galaxy S26+ will use the same screen as the Ultra.

It is worth noting that the peak brightness of the Samsung Galaxy S24 series screen reaches 2600 nits. From this point of view, the screen brightness of the Galaxy S26 Ultra using COE OLED is expected to exceed 3000 nits, which is worth looking forward to.