Sony Xperia 1 VIII Appears: Sony’s Strongest Flagship Arrives, Mobile Phone Business Still On the Rise

According to Fast Technology on February 4th, although Sony mobile phones have faded from the Chinese mainland market, this evergreen in the technology industry clearly has no intention of completely saying goodbye.

Latest updates indicate that two new Xperia phones have appeared in the GSMA database. The specific models are as follows:

PM-1520-BV-XQ-GE54

PM-1521-BV-XQ-GE74

PM-1525-BV-XQ-GE44

PM-1533-BV-XQ-GH44

PM-1534-BV-XQ-GH54

PM-1535-BV-XQ-GH74

It is understood that the XQ-GE model corresponds to the flagship Xperia 1 VIII, while the XQ-GH model corresponds to the mid-range Xperia 10 VIII. Model numbers ending in 44 typically indicate sales in Japan, 54 in the European market, and 74 in Asian markets other than Japan.

From a market segmentation perspective, these two new models are almost certain to be absent from the Chinese mainland and US markets. This reflects Sony’s shift in focus in recent years, as they are consciously scaling back their mobile phone business in North America.

In terms of core hardware, Sony maintains the flagship standard expected of it. The Xperia 1 VIII is expected to be equipped with Qualcomm’s latest fifth-generation Snapdragon 8 Ultra chip. In contrast, the mid-range Xperia 10 VIII appears more pragmatic and will most likely continue to use the Snapdragon 6 series processor.

For many loyal Sony phone users, this may mark the end of an era. With the removal of the mobile phone category from Sony’s official Chinese website, the brand that once stood out in imaging and industrial design is becoming a fading memory of technology.