It was reported that Apple has adopted a cautious approach towards the first batch of OLED screen iPad Pros, reducing order quantities by 30%. This decision impacts suppliers like LG Display, TSMC, Foxconn, and Novatek Microelectronics.
Originally, Apple planned to order 10 million units, but the latest adjustment brings the order down to between 7 and 8 million units. LG Display is significantly affected, with its order quantity nearly halved from 6 million to 3 million units. Samsung, however, remains largely unaffected, maintaining an order of 4 million units.
The next-generation iPad Pro, including 11-inch and 13-inch models, will be the first iPad products to feature OLED displays. Compared to existing LCD models, OLED offers higher brightness, higher contrast, and lower power consumption. Apple already uses OLED screens in its latest iPhone and Apple Watch models (excluding the lower-end iPhone SE).
Industry insiders suggest that Apple’s reduction in OLED panel orders for the iPad may be due to a cautious stance on initial demand. Although the exact pricing of the product is yet to be determined, it is likely to be more expensive than the current LCD iPad models.
The OLED panels for the new iPad models use a technology called Tandem, which consists of a dual-layer organic light-emitting layer structure. This technology offers higher brightness and a longer lifespan than single-layer OLED structures. Samsung Display had initially faced production issues that did not meet Apple’s specifications, but it has now indicated that it can complete mass production on time.
Details of the price negotiations between LG Display and Apple for the iPad Pro panels have not been disclosed, but the industry expects the cost to be 4 to 5 times that of smartphone panels. With smartphone OLED panels averaging between $50 and $60, supplying 5 million units at an estimated $200 each could lead to a sales increase of approximately $1 billion.
Kazam is Focused on creating and reporting timely content in technology with a special focus on mobile phone technology. Kazam reports, analyzes, and reviews recent trends, news and rumors in mobile phone technology and provides the best possible insights to enhance your experience and knowledge.
Fast Technology reported that Yu Chengdong, Huawei's executive director, chairman of the product investment review…
Fast Technology reported that Lu Weibing, President of Xiaomi Group, and the official Weibo account…
Huawei Mate 90 series is expected to be released on September 29. The blogger Digital…
Fast Technology reported that vivo launched its new model, the vivo Y600i, which is currently…
Fast Technology reported that Honor CEO Li Jian announced the price of the Honor Magic9…
OPPO's annual flagship imaging series, the Find X10, went on sale across all channels at…