Huawei Mate 90 series is now widely available: the most powerful Mate ever has arrived.

After nearly a month of speculation about the release date of the Huawei Mate 90, the dust has finally settled.

Huawei officially announced today that the Mate 90 series will be launched at 10:00 AM on October 1st, and will be available for immediate purchase across all channels at 12:08 PM on the same day – no more long pre-order periods.

This pace is actually quite unusual for Huawei’s flagship phones. In the past, the Mate series would usually launch with a press conference first, and then start shipping a few days or even a week or two later. This time, it went on sale on the same day, which means that the stock should be more plentiful than in previous years.

Feedback from distributors also shows that the Mate 90 series has been delivered to offline stores across the country since the 25th of this month. The devices are in place and are just waiting for the official announcement of the sale.

In terms of appearance, after several weeks of intensive real-life leaks, there are basically no more suspense. The back of the Mate 90 series continues the highly praised metal and glass splicing structure of the Mate 60 series, and the iconic star ring Deco is also fully retained, making the body texture a step above the previous generation.

The entire series offers multiple color options, and its distinctiveness stands out among the many similar flagship phones on the market today—you can recognize it as a Huawei Mate from afar.

The top-of-the-line Mate 90 RS is even more eye-catching, featuring a two-tone design never before used in Huawei flagships, making it highly memorable. The RS version has always been the most distinctive in the Huawei Mate series, and this two-tone design should attract many users who value uniqueness.

The complete SKU configurations of the four models have also been basically revealed. The Mate 90 standard edition comes in three storage versions (12+256GB to 12+1TB) and four color options: black, white, pink, and green, taking a popular flagship approach.

The Mate 90 Pro comes in four storage options (12+256GB to 16+1TB), with an additional orange color option for better brand recognition. The Pro Max only retains two large memory versions: 16+512GB and 16+1TB, and comes in four colors: black, white, gold, and green. There is also a dedicated photography kit available for purchase, targeting professional imaging users.

The top-of-the-line Mate 90 RS also starts with 16GB RAM and 512GB storage, and comes in three exclusive colors: black, white, and red, taking a super-premium customized approach. It’s worth noting that all models start with 12GB storage, while the Pro Max and RS models start with 16GB.

Overall, the Mate 90 series has a very clear product line layout, covering various price segments from the standard version costing a few thousand yuan to the RS Collector’s Edition costing tens of thousands of yuan. Coupled with the immediate availability upon release, the National Day holiday will be a perfect time for a peak in phone upgrades.

As for the price, previous rumors suggested that the high-end version would increase by 1,000 yuan, but the exact figure will only be revealed at the press conference on October 1st.