luxury brand Caviar once again customized and launched the world’s most expensive iPhone 16 Pro Max, with a starting price of US$301,070 (approximately RMB 2.189 million).
The back of the phone features a 3D crown relief made of 18K pure gold, dotted with scattered diamonds, rubies and sapphires, a total of 402 pieces.
The upper part of the crown is decorated with a cross, reminiscent of the hats of Russian tsars.
The main body is inlaid with gemstones, whose colors are inspired by the crown of the Holy Roman Empire.
The overall composition is also filled with floral decorations inspired by oriental aesthetics, and the base of the crown imitates the shape of Suleiman the Magnificent’s helmet.
Caviar is a Russian-Italian joint venture jeweler, and its Chinese name is Kaiwei’a.
They began launching customized luxury goods on November 14, 2011, such as the annual flagship phones of Apple iPhone, Samsung, Huawei and other manufacturers, as well as Apple Watch, AirPods series and other products.
In April 2022, Caviar was split into Caviar Russia and Caviar International. The latter developed independently from the Russian brand and is headquartered in Dubai, continuing to launch a variety of customized luxury electronic products.
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