From the start of sales on September 27 to October 2, the sales of Xiaomi 17 series have exceeded 1 million units, which is faster than previous generations.
Among them, the Pro Max model that supports the back screen function accounts for more than 50%, which not only breaks the first sales record of domestic mobile phones in all price ranges in 2025, but also significantly promotes Xiaomi’s high-end share above 6,000 yuan.
Recently, Zhang Guoquan, director of Xiaomi’s mobile phone system software department, revealed that users’ demand for back-screen functions has “exploded”, and various customized requests such as displaying stock information, pet status, and express delivery progress have followed one after another.
He said frankly: ” The resources are a bit too much to allocate. It’s a happy worry. “
As the core innovation of the Xiaomi 17 series, the “Magic Back Screen” equipped with the Pro version has invested over 1 billion yuan in research and development costs. It uses the same Dragon Crystal glass as the main screen, supports LTPO adaptive refresh rate, and the 2.1-inch AMOLED screen horizontally covers the rear camera module.
It can not only display camera images, call notifications and other information in real time, but also allow direct interactive control, change wallpapers, and even play retro games by putting on a handheld phone case.
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