Xiaomi

REDMI Note 15 series is scheduled to be released on August 21st

The REDMI Note 15 series was officially announced today and will be officially released at 19:00 on August 21 (Thursday).

At the same time, the appearance of the new phone was also announced. The back still has the iconic “four-barrel” shape of the previous generation, and the body looks significantly thinner.

The middle frame has a vertical edge design, but both sides have rounded arcs, which, combined with the curvature of the glass on the back, can provide a good feel.

The front has been upgraded to the same deep micro-curved screen commonly seen on today’s high-end flagships, which takes into account both hand feel and visual effects, and the overall texture of the machine is good.

Wang Teng, general manager of Xiaomi China’s marketing department and general manager of the REDMI brand, wrote that Note has always led the industry in quality standards for drop resistance and waterproofing.

The Note 13 series was the first to popularize IP68 dust and water resistance in the mid-range market, and the Note 14 series introduced the concept of waterproof grand slam.

The Note 15 series further brings quality from the “laboratory” into the “real life scene” and puts forward the concept of durable quality. This generation of Note starts from real user scenarios. What REDMI wants to do is to be the “king of durable quality in actual combat” that can be repeatedly verified!

After-sales big data shows that the top three causes of damage to mid-range phones are drop damage, liquid immersion and battery aging; user surveys also show that the frequency of using phones in rainy days, bathrooms, and with wet hands is much higher than in the past.

Based on users’ big data, we summarized the high-frequency drop and water ingress scenarios, and then verified them with the most stringent industry certifications and upgraded them with real materials: stronger cover glass, upgraded waterproof structure, and longer-lasting battery life – so that it can be used for a long time and with confidence in the hands of pragmatic blue-collar workers, outdoor workers, and ordinary people who use mobile phones frequently every day.

This is the king of actual combat quality defined by REDMI – the most drop-resistant and the most durable and waterproof in the same class.

In addition, the Note 15 series also has a flagship screen, flagship charging and battery life, the strongest imaging in its class, and the strongest communication capabilities in its class, claiming to be the king of mid-range experience.

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